About us
Our way
of being you
Our team
We are a company focused on guiding customers through change
The people who work in MyNoiLab, and the network of professionals we work with, have one thing in common: a passion for our customers’ challenges.
MyNoiLab relies on a wide network throughout Italy of qualified professionals with certified skills. All the professionals in our team operate in compliance with Law No. 4 of 14/01/13 and refer to the ethical codes of the associations to which they belong.
Our history
We were established in 2010 after winning a tender for innovative companies in Lombardy
MyNoiLab is “our way of being you”, developed by Susanna Gonnella, founder of the company, who expresses her vision and her way of being a woman, entrepreneur, consultant, and professional coach.
A saying that has become a way of being and acting for everyone in the company.
It is a way of combining structure, organisation, quality, and respect for rules and processes with innovation, sharing, sustainability, and humanity.
Our network
We have consistently worked within a network of collaborations, leveraging the diverse skills of our partners. We consider this to be the key to delivering high-quality, customized services tailored to the unique needs of each customer.
Operating under the motto "Make the invisible visible," Perspective is a platform built on a framework developed by esteemed work psychologist Kathryn McEwen. This framework has been validated in over 150 universities and 4,000 organizations worldwide.
MyNoiLab introduced Perspective to Italy, integrating this innovative software with team development solutions such as the Mystery Coaching® model to enable sustainable and scalable growth while capturing unique insights for leaders.
Strategica is an Italian company specializing in Customer Satisfaction surveys with the aim of improving the perception of the quality of the services offered.
Our joint mission is to support companies in understanding the needs of customer-citizens in order to improve their public services comprehensively.
An alliance that integrates the detection of service quality at the exact moment of delivery with the analysis of customer perception, fostering a continuous process of growth, change, and enhancement of the customer experience.
The partnership is an important step in the framework of an internationalization project of MyNoiLab services to bring the Mystery Coaching® model outside the Italian borders.
AKG Italia is a leader in funded training, accredited for employment services in Lombardy, Emilia-Romagna, and Lazio, as well as for outplacement services.
This strategic partnership marks a significant step in delivering MyNoiLab's training projects through funded training. Our partner is involved in all phases—from assessing the feasibility of participation to using funded training resources for MyNoiLab's clients and prospects.
Our commitment to the profession
We believe in certifying skills, in using internationally standardised tools and in process accreditation.
Since the establishment of MyNoiLab and the creation of the Mystery Coaching® brand, the Members have been committed to the National Standardization Tables on the UNI 11312 project to guarantee, to the market, a voluntary standard that could include all the ethical-deontological principles and the recommendations of process, to carry out an effective, efficient, structured and respectful Mystery Audit for all interested parties.
In line with the Mystery Coaching® brand and building on the enthusiasm brought by EXPO in Milan in 2015, we founded the Mystery Auditing Italia Association, committing ourselves to the disclosure of the undercover audit methodology (in accordance with the UNI 11312-1:2017 standard) and relative staff certification (planner, coordinator and mystery auditor) (with the publication of the UNI 11312-2:2022 standard) based on a circular economy of ideas, contents and ethical aspects.
Thanks to this constant commitment, the Public Administration is also starting to include the Mystery Audit activities, in its tenders, as a tool for measuring the quality of public services to the citizen/user for their continuous improvement.